• S8
    Luxurious and intelligent, with the sportiness and presence of an S model.

    Fuel consumption, combined: 9.6 l/100 km

    CO2 emissions, combined: 225 g/km

  • SQ5
    Stunning performance, everyday applicability and progressive technology.

    Fuel consumption, combined: 8.7l/100km

    CO2 emissions, combined: 200g/km


A design icon. Redesigned. Reborn.

It’s rare for a concept to become a car. Rarer for it to happen three times.

For more than 15 years Audi TT has been known for its sporty, progressive design. In 2014 Audi presented the third generation TT Coupé. Taut and muscular, athletic and ready to pounce – with the new TT, the designers have created a modern interpretation of the original TT's lines dating back to 1988 and further enriched it by adding many dynamic facets.

The history of an icon

1998 - The first production cars go on sale Unveiled at the 1995 Frankfurt Motor Show, Audi first presented the TT Coupé show car, which in its first generation, from 1998 onwards, conquered the streets almost unchanged as the Audi TT. Then as now, the Audi TT especially excited customers from progressive consumer groups.
2006 - The second generation TT launches The second generation Audi TT, which became available from 2006, had been even further integrated into the model portfolio in terms of its technical design. Furthermore, the Audi TT transformed itself into a fully-fledged sports car thanks to the TTS and TT RS derivatives, the Audi Space Frame in hybrid construction, turbocharging, the S tronic and enhanced driving dynamics.
2014 - The third generation TT lands The third generation Audi TT brought the first Audi TT's iconography up-to-date and into the year 2014. The new Audi TT Coupé now combines a unique design with an even higher standard of sportiness and the very latest assistance systems. The design deliberately features a large number of details reminiscent of the classic first generation. Strong horizontal lines on the front underline the car's dynamic appearance. The sill's three-dimensional contour, also known as the dynamic line, in conjunction with the door forms a strong light edge; the door's rear corners are gently rounded. The wide wheel arches form a separate geometric entity that appears superimposed; the front wheel arch breaks up the hood's joint line. The joint line then continues above the door as a shoulder line and continues almost horizontally to the rear, where it elegantly opens up into the tail light. The flat glass house was equally inspired by the first TT. A slight kink on the rear side window accentuates the C-pillar. The Singleframe grille with its six corners is drawn very wide and flat, plastically modelled surfaces connect the grill and headlights. These small facets are typical of the new TT Coupé's design.
Why the name TT? The name “TT” itself stands for “Tourist Trophy”, and pays homage to the NSU TT and the legendary races on the Isle of Man. The original designer chose not to use the usual letter/number combination because a revolutionary car required a revolutionary name.